Logo by Xu Bing

Sherman Contemporary Art Foundation (SCAF) is honoured that award-winning international artist and long time friend Xu Bing has created the Foundation’s logo by rendering its acronym in his Square Word Calligraphy.

Square Word Calligraphy is a fusion of English and Chinese scripts whereby English words are rearranged in a square grid so that they assume the form of Chinese characters while remaining comprehensible to the English reader at the same time challenging cultural habits and assumptions.

Xu Bing’s logo reflects the aim of SCAF to champion research and mount exhibitions of innovative contemporary visual art from Asia and the Pacific Rim.